Articles on: FREQUENTLY QUESTIONS

Understand TWR's delivery methods

The delivery method defines how visitors reach your campaign's safe page or offer page on The White Rabbit (TWR): through URL redirection, a mirrored page, or a script installed on your hosting. Each method serves a different purpose, and you choose one for each page when setting up the campaign.

Available delivery methods

TWR Redirect — redirects the campaign URL directly to the page's final URL. Standard method, compatible with any type of page. Recommended for most traffic sources.
Pre Page — shows an optimized intermediate page, with an "I'm not a robot" confirmation, before redirecting. Available only for the safe page. Use it to improve the campaign's CPM metrics.
TWR Mirror — mirrors the page's content within the campaign's own URL, with no redirection to another domain. The most recommended method against competitor spying: whoever is spying only sees the campaign domain, never the real page's domain. Test how your page loads before using it, since not every page structure is compatible.
Unpack — installs a PHP file on your own hosting, which handles the redirection internally, with no URL change. Use it when the safe page and the offer page are on the same hosting. Specific setup, see the article about the Unpack method.

No method is better than the others. If you're not sure which to pick, keep the method TWR already recommends by default for that traffic source.

Step by step

1. Choose the delivery method for the safe page and the offer page

On the campaign creation or edit screen, the Delivery method is set separately for the safe page and for the offer page. Choose the option that best fits each one.

2. Test the redirection with the Test Offer button

Inside the campaign, you can check the result of each page without affecting real traffic: access the campaign URL to see the safe page, and click Test Offer to see the offer page. The test works the same way across the three methods that generate a URL, only the result changes:

With TWR Redirect, you're taken straight to the page's final URL.
With Pre Page, an "I'm not a robot" confirmation screen appears first.
With TWR Mirror, the page loads without changing the URL, staying on the campaign's domain.

Updated on: 20/07/2026

Was this article helpful?

Thank you!