> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://help.thewhiterabbit.app/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# How our plans and upgrades work

Every The White Rabbit (TWR) plan sets your click balance for the month, how many domains you can register and which traffic sources are available to you. If the balance runs out before the renewal date, you have two options: pay for the extra clicks or upgrade, which charges only the difference between the plans and releases the new balance immediately.

## Available plans

| Plan | Clicks per month | Domains | API access | Price |
|---|---|---|---|---|
| **Basic** | 20k | 3 | No | 97 USD |
| **Pro** | 100k | 10 | No | 297 USD |
| **Freedom** | 300k | 20 | Yes | 497 USD |
| **Enterprise Conquest** | 1 million | 25 | Yes | 997 USD |

When you subscribe, you get access to the dashboard and to every feature of the plan you chose.

| The bigger the plan, the lower the cost per click, both for the clicks included and for the extra ones. If your volume is high and steady, moving up a plan usually costs less than paying overage every month.

## Traffic sources by plan

What changes from one plan to another is how many options show up in the **Traffic source** field when you create a campaign. The setup is the same for all of them.

**Basic:** Facebook, Google, Microsoft, Smart SEO Switch, Social URL, TikTok and Upsell Funnel.

**Pro:** everything in Basic plus ADSkeeper, ChatGPT Ads, Kwai, MediaGo, MGID, NewsBreak, Outbrain, Reddit, Revcontent, SMS, Snapchat, Taboola and Twitter (X).

**Freedom and Enterprise Conquest:** everything in Pro plus Axon, BigoAds, Propeller Ads, Rumble, SmartNews, Telegram, Traffic-Factory, Traffic Junky and Zeropark.

See the step by step in [how to create a campaign](https://help.thewhiterabbit.app/en/article/how-to-create-your-first-campaign-in-twr-cz91tc/).

## Domains included in the plan

The number in the table is what already comes with your subscription. If you need more, add extra slots at any time for 2 USD per month each, under **Manage slots**. A single domain already generates unlimited links. See [how to connect your domain](https://help.thewhiterabbit.app/en/article/how-to-connect-your-domain-to-the-white-rabbit-1w0mb1i/).

## How the click balance works

The balance is released when you subscribe and lasts until the renewal date. If you subscribe to Basic on January 1st, you get 20k clicks to use until January 31st.

||| Clicks don't roll over to the next month. Whatever you don't use within the period is lost at renewal.

## If the balance runs out before renewal

### Option 1: pay for the extra clicks

You keep running and pay per click over the limit. The rate depends on the plan:

| Plan | Rate per extra click |
|---|---|
| **Basic** | 0.01 USD |
| **Pro** | 0.004 USD |
| **Freedom** | 0.002 USD |
| **Enterprise Conquest** | 0.001 USD |

Billing is automatic: extra clicks are charged whenever they add up to 97 USD, or together with your subscription renewal, whichever comes first.

### Option 2: upgrade your plan

Upgrading costs less than piling up extra clicks when the overage is large. Here's how it works:

- **You pay only the difference** between your current plan and the new one. You don't pay for the whole new plan.
- **The extra balance is released immediately**, with no need to wait for the next renewal.
- **Your renewal date doesn't change.** The cycle stays exactly as it was.
- **The traffic sources and domains of the new plan are available right away**, along with the balance.

In practice, moving from Basic to Pro:

| | |
|---|---|
| Current plan | Basic, 97 USD, 20k clicks |
| New plan | Pro, 297 USD, 100k clicks |
| Amount charged now | 200 USD, the difference between the two |
| Balance released | 100k clicks, minus what you have already used |
| New renewal date | The same as before, January 31st |

|| Since the renewal date doesn't change, the extra balance lasts only until the end of the period you had already contracted. Upgrading close to renewal leaves less time to use the additional clicks.

## Need more than 1 million clicks?

There are plans above Enterprise Conquest, tailored to the volume of your operation. Talk to our team through the chat to get a proposal.

## Questions about billing

Support can check your usage, tell you the extra click rate on your plan and simulate the upgrade before you decide.